Barstool’s Portnoy continues to profit seven figures from degenerate West Virginia boxing
Rough and Rowdy is a form of amateur boxing native to West Virginia. It appears to me to be the grandson of the 18th-19th century Southern backwoods fighting style known as Rough and Tumble, or Gouging. It was so-called because the ultimate goal was to gouge out your opponent’s eye. There were very few rules involved in Rough and Tumble and, while it wasn’t exactly prize fighting, winning was a source of pride in the local community.
The men who fought in Gouging were backwoods farmers, it was common in swamps and mountain communities. In other words, the men who fought were what the élite of Southern society called (and still call) ‘white trash.’ As an aside, if you would like to know more about the plight of poor white people historically in the US, I cannot recommend Nancy Isenberg’s White Trash: The 400-Year Untold Story of Class in America enough. Nevermind the fact that the story is not untold, historians have studied and published on poor people for a long time, but that’s what publishers do to your book, they create silly subtitles to sell more copies.
The West Virginia Rough and Rowdy is a continuation. The Guardian produced a quick 7 minute documentary of a championship tournament in West Virginia, you can watch it here.
I have some serious problems after watching this. The first is the behaviour of New York City-based Barstool Sports, led by Dave Portnoy (a Massachusetts boy, I might add, from Boston’s North Shore). Barstool bought up the rights to the tournament, and, according to the documentary, stood to make $1,300,000+ on it. The winner of the individual fight wins $500. The fighters are getting nothing out of this, other than glory or shame, depending on who wins. Portnoy is walking away with the profits. He wants to make this the new MMA, to take Rough and Rowdy nationwide. Only Portnoy prlofits, the fighters do not. He doesn’t have a problem with that, of course, because he figures they’d be doing it anyway. So, what’s the big deal?
The community where this takes place is an impoverish borough in West Virginia, in former coal-mining country. All of the social problems of Appalachia can be found there, from deep, deep-seated poverty to drugs and everything else. It is easy to dismiss the people who live there using whatever term you want. Portnoy calls them rednecks. He also argues that they would call themselves by the same term. After living in Southern Appalachia in Tennessee, I would think he’s right. But THEY call themselves that. I did not think it was my place to use the same term, given its pejorative meaning in our culture.
Essentially, while it is true that this tournament existed before Portnoy came in, he is exploiting a poor community, with a sly grin to his viewers on the web, about the fat rednecks fighting for their entertainment. The fighting style of most of these men is poor, if you were to look at it from a boxing or MMA perspective. Of course it is, they’re amateurs, they don’t have training. They fight as if they’re brawling in a bar. And that’s what Rough and Rowdy is: amateur fighting. It is not professional boxing.
The comments on the YouTube site are exactly what you’d expect. Commentators mock the fighters for their lack of boxing style. Then, of course, come the stereotypes. The documentary centres around one young man, George. George has recently lost his job and he wants to win the tournament and give the $1,000 to his mother. He’s a confident in his abilities before stepping into the ring with a man a full foot taller than him, and who must have at least 60 pounds on him. Not surprisingly, George loses the fight. But the comments mock him. One commenter says that George died of a meth overdose three weeks later.
And therein lies the problem. Too many people seem to think that mocking the poor white folk of the Appalachians is easy. They’re dismissed as stupid, idiotic, as rednecks and white trash. This is universal, too. This is not a conservative/liberal thing. The poor white people of Appalachia have been abandoned. Completely. They’ve been left to their own devices in hard-scrabble areas where there are no jobs. The coal mining companies pulled out. What industry existed there has also pulled out. Most small Appalachian towns have little more than a Dollar General and a gas station. People get by, in part due to family connections and grow what food they can on their land. They scrounge for other things, like roots and scrap metal, that they can sell for next to nothing. They use food stamps. And sometimes they just go hungry, or worse.
JD Vance’s insipid Hillbilly Elegy has added to this, and has re-shaped the conversation nationally. Vance argued that the plight of Appalachia is the fault of the Appalachians themselves. He blames ‘hillbilly’ culture, argues it has engendered social rot, and has dismissed poverty as secondary. Put simply: Vance is flat-out wrong. He simply seeks to continue in the long American tradition of blaming the poor for their poverty.
That’s not how it works. Appalachia has been struggling for the better part of a half-century. Politicians, including the current president, continue to ignore it. Then, they turn around and pull a Vance and blame the poverty on the poor. That is a lazy, self-centred, immoral position to take.
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